Mar 26, 2010

Resources for you!

Those of you who own a business live with a myriad of challenges—from daily tedium to the big issue of connecting with your customers. And guess what? Much of that connection occurs through writing! Consider reviewing your current marketing messages. Think about your e-blasts, your business cards, your capability statements, your conference leave-behinds, your web site, etc.

Make certain all your content is reader-focused with benefits showcased, not your features. I offer you several resources. Nancy Wagner is presenting a webinar on email marketing http://bit.ly/b93zFL
that might assist you.

If you do sales presentations or training, Susan Stoen is the PowerPoint guru http://bit.ly/b93zFL

Any way that you can get your message to your customer so the customer makes the decision you wish is a good thing.

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